Target your audience | Four ways to grow your influence
If you are at the start of your content journey then this is where you absolutely need to begin: audience. If you don’t know who you are talking to, then you are going to struggle. If you want to target your audience and grow your influence then you need to start...
LinkedIn Video – Why it is a must-have for your B2B Business.
LinkedIn Video - Why it is a must-have for your B2B Business Like many people, you probably have a LinkedIn account. It might be a little neglected. A little unloved even. Time to give it a new lease of life with LinkedIn Video. You might use Facebook more and think...
Small Business Video Audiences – Who are they and where do they live?
Small Business Video Audiences Hello, it's Tom Stanhope from video track here again with video marketing tips. Now, today's question is quite simple - where does your audience live? I don’t mean this literally, but where do they like to go when they are online? Small...
Small Business Video | Should small business owners DIY their video?
Small business video: As a small business owner, should you DIY your video? Hello, it's Tom from Video Track here talking to you about small business video. Today is the first of our new, regular video marketing for small and medium sized business blogs. The first...
Learning video | Video is a must-have part of any learning project
Learning video The internet is full of a number of ways to learn all sorts of skills and information. Video offers an invaluable way to show processes, techniques and ideas in a clear way with real-life situations. A learning video can add a whole new dimension to...
Business video marketing | Get Your Video Testimonials Right
Business video marketing - Video Testimonials Client testimonials fall under must-haves for business video marketing. We’ve written another blog that gives you a run-down of the top three videos every business needs for their digital marketing. If you haven’t read it...
Video Production Essentials | Why bother using video at all?
Video Production Essentials - Why bother using video? Everyone is telling you to use video, but it seems either expensive or hard work. Why bother at all? In this video blog series about video production essentials we want to set out why you should bother and how you...
Marketing video production | What makes a great meet the team video?
Marketing video production - The meet the team video We wrote a blog article about the top three must-have videos for any business - the overview, meet the team and the testimonial. When it comes to marketing video production these are your basics and a great place to...
Promotional Video Production | What makes a great overview film?
Promotional Video Production If you’ve read our blog about getting started with promotional video production, then you’ll know that a general overview film is really important and an excellent place to start. But where do you begin? Keep it brief Don’t waffle on. Give...
Video for schools and charities | Why video is a great fundraiser
Video for schools and charities We’ve said it before, we’ll say it again - video builds trust. If people trust you they will donate money to your school, charity or project. Video for schools and charities is an excellent way to show your potential donors how their...
